Andrew Christian: Brand Spotlight

ANDREW CHRISTIAN - ALL ABOUT THE BRAND

Andrew Christian is an American underwear and fashion brand named after its founder and head-designer. The brand is extremely well-known particularly for its extensive and impressive underwear range, taking the market by storm with its 'Show-It', 'Trophy Boy' and 'Almost Naked' product lines (to name a few).

Andrew Christian heavily targets the gay community (of course) with their marketing campaigns being provocative, cheeky and oozing with sex-appeal. They host weekly club events taking their fashion to the nightlife scene as a way to give people a real feel for the brand, its products, and what its all about.

ANDREW CHRISTIAN, THE MAN HIMSELF..

Andrew Christian (the man himself) has steadily helped raise the brand's profile by appearing on various TV shows, such as Bravo's 'The Fashion Show' and Oxygen's 'The Janice Dickinson Modelling Agency'.

UNDERWEAR TECHNOLOGY

The Andrew Christian brand has been the pioneer of many widely-adopted technologies, specially designed to enhance, shape and lift - as well as heat regulation and moisture wicking.

Many of these technologies have been adopted by men's underwear brands all over the world, proving immenesely popular with customers worldwide. Way to go, Andrew.

POPULARITY

Andrew Christian is arguably the most well-known/popular gay men's underwear brand in the world. Even those not famiiar with the industry/market are usually aware of Andrew Christian's underwear - its everywhere, how could you not be?

CONCLUSION

So there you have it, an overview of the Andrew Christian brand - this brand have some of the best (and my personal favourite) designs and styles, check out some of our Andrew Christian collection below.