Briefs have been a staple in most men's underwear drawers for centuries, and gay men are no exception. Gay briefs are not the same as the ones you'll find on the high-street. Typically, briefs from gay underwear brands tend to focus a lot more on the overall design of the product. You will find that the brands pay a lot more attention to detail, mixing various fabrics to construct a more memorable design.
Gay underwear brands will often incorporate bright colours and daring fabrics such as mesh or polyamide to create a more sexy, aesthetically appealing brief. Typically, purchasing a brief from a gay underwear brand will cost you more than your average brief multi-pack from the high-street, but this is for the reasons mentioned above - with so much attention to detail and and the use of premium fabrics, the cost of making the product is much higher.